From 2015-2016, IREX implemented a media literacy training program called Learn to Discern (L2D) that trained Ukrainian citizens to critically analyze news media messages and identify misinformation. In 2017, IREX conducted a quasi-experimental impact evaluation of news literacy skills, knowledge, and behavior using a stratified random sample of L2D participants and non-participants (n=412). The groups were matched for gender, age, region and education levels. A news literacy assessment was administered to both groups via an online survey. The assessment required participants to analyze an objective news article and a disinformation-based news article; demonstrate knowledge of the news media environment; and complete a Media Locus of Control assessment. Results show statistically significant higher levels of news analysis skills and knowledge of the news media environment for L2D participants, controlling for geographic region, education level, age, and gender. The results also found that news media behaviors acquired during the training persisted over a year following the training. In both groups, those who had a better ability to correctly identify disinformation also had better knowledge of how news media works, and slightly greater sense of control over their media choices. Future news media literacy programs should provide skills for identifying and evaluating both objective news stories and disinformation to ensure individuals have the skills needed to navigate today’s news media environment.
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Murrock, Erin; Amulya, Joy; Druckman, Mehri; and Liubyva, Tetiana
"Winning The War On State-Sponsored Propaganda: Results From An Impact Study Of A Ukrainian News Media And Information Literacy Program,"
Journal of Media Literacy Education,
10(2), 53 -85.
Available at: https://digitalcommons.uri.edu/jmle/vol10/iss2/4
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