Establishing Meaning and Values in Marketing and Broadening Perspectives in Understanding Nationhood and Climate Change
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Atik, Deniz and Dholakia, Nikhilesh
"Establishing Meaning and Values in Marketing and Broadening Perspectives in Understanding Nationhood and Climate Change,"
Markets, Globalization & Development Review:
4, Article 1.
Anthropology Commons, Economics Commons, Marketing Commons, Other Business Commons, Sociology Commons
Deniz Atik is Associate Professor of Marketing, University of Texas Rio Grande Valley, and founding co-editor of Markets, Globalization & Development Review. Dr. Atik’s research interest concentrates on transformative consumer research and macromarketing, especially theories of fashion, sustainability, and vulnerable consumers. Her work has been published in well recognized academic journals in the field of marketing. She also served as visiting professor at several institutions in the USA, Japan, Italy, France, Kazakhstan, and Turkey.
Nikhilesh Dholakia is Professor Emeritus, University of Rhode Island (URI), and founding co-editor of Markets, Globalization and Development Review (MGDR). Dr. Dholakia's research deals with globalization, technology, innovation, market processes, and consumer culture. His current work focuses on global, social and cultural aspects of technologies that range from human-assistive to transhuman. He also explores marketing and management fields from critical perspectives.