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Markets, Globalization & Development Review

Abstract

This Dialogue contribution draws some lessons from the Japanese countermeasures against the COVID-19 pandemic. It approaches this issue from a social point of view. Specifically, it focuses on social and cultural understanding process of an uncertainty event – in this case the COVID-19 pandemic, but also early instances – by the Japanese.

Author Bio

Masaaki Takemura holds a doctoral degree from Poland and is Professor at School of Commerce, Meiji University, Tokyo, Japan. After graduating from Kobe University, Kobe, Japan, he worked at the Faculty of Economics, Shiga University. He wrote several macromarketing themed papers on social consumption and social class. After working at Shiga University for 12 years, he moved to the School of Commerce, Meiji University, Tokyo. Since 2011, he has attended and presented at some of the Macromarketing and ISMD conferences. His current research focus in on revitalization of rural areas in Japan and the history of consumption in Japan.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

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