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Markets, Globalization & Development Review

Abstract

Okja is a cute fictitious pig which is created in the laboratory as a solution for the meat industry to prevent hunger, which is one of the important problems of our contemporary century and the near future of the humanity. This pig-like, depicted as an ecological food source of the industrial society, is commodified for the mediation of the spheres within the society. Okja, as a film, falls within the intersections of food industry, feminism, orientalism, mediatization and globalization concepts. I try to understand and redefine the movie through contradictions such as East-West, women-men, good-evil. The review reexamines multiple interacting concepts and highlights important sides of the globalization issues.

Author Bio

Nagehan Uzuner is a PhD Candidate in Communication Doctoral Program at Istanbul Bilgi University, Istanbul, Turkey. She has a BA in Public Relations and Promotion from Ege University and MA in Marketing Communications from Istanbul Bilgi University. She worked as Marcom Responsible and Corporate Communication Executive in local and international companies such as KüçükÇiftlik Park, Assicurazioni Generali and Legrand Group. She is certified with Research Methodology & Ethics in Health Sciences by Koç University School of Medicine and Harvard University. She is a Board Member of Kanser Savaşçıları Derneği (Cancer Survivors Association) and a proud Member of Koç University Ethics Committees. Her current research areas are health communication, advocacy and activism.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

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