Creative Commons License
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Recommended Citation
Hidaka, Yuichiro
(2018)
"Skålén, Fougère & Fellesson, Marketing Discourse: A Critical Perspective (2012),"
Markets, Globalization & Development Review:
Vol. 3:
No.
1, Article 5.
DOI: 10.23860/MGDR-2018-03-01-05
Available at:
https://digitalcommons.uri.edu/mgdr/vol3/iss1/5
Included in
Anthropology Commons, Economics Commons, Marketing Commons, Other Business Commons, Sociology Commons
Author Bio
Yuichiro Hidaka is an associate professor of marketing in the graduate school of Humanities and Social Sciences at Okayama University, Japan. His research focuses on social marketing and he has an interest in critical marketing.