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Recommended Citation
Madran, Canan
(2017)
"Mark Peterson, Sustainable Enterprise: A Macromarketing Approach (2013),"
Markets, Globalization & Development Review:
Vol. 2:
No.
4, Article 5.
DOI: 10.23860/MGDR-2017-02-04-05
Available at:
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Anthropology Commons, Economics Commons, Marketing Commons, Other Business Commons, Sociology Commons
Author Bio
Canan Madran had her undergraduate Education at Çukurova University, Faculty of Economics and Administrative Sciences, Department of Business Administration, Graduate and Ph.D. studies at Çukurova University, Institute of Social Sciences and Manchester Business School in England. She worked at Çukurova University during 1989-2013 and she is currently a professor at Dokuz Eylül University, İzmir, Turkey. Professor Madran has multiple awards from Scientific Writing Contests and has various publications in national and international journals. She speaks English and German. She gives training and seminars on corporate social responsibility, sustainable marketing, sustainability in Higher Education in many public and private sector organizations. Her research focuses on Sustainable Business Education and Businesses Sustainability.