The Newport Stylephile

Andrea McHugh is a fashion blogger who started her own blog, Newport Stylephile. She decided to start a blog to share her point of view on fashion and lifestyle. Blogging is a great way to promote your brand or shape your brand identity. She explains that blogs help to build customer loyalty because continual postings keep customers more interested than an unchanging website. She states that it puts you ahead of the competition when you maintain a blog.