Date of Award
Master of Science (MS)
Nutrition and Food Sciences
Objective: This study was a formative evaluation of modules related to Green Eating. Perceptions of the motivational value of the modules were assessed.
Design: This study was a cross-sectional study using secondary data.
Participants: 224 college students.
Intervention: Participants completed one of three online modules. Participants established a goal for the module they viewed and determined their self-efficacy (SE) in meeting their goal.
Main Outcomes: Motivational value was assessed using the Instructional Materials Motivation Survey (IMMS); IMMS scores were compared between modules. Goal congruency (relationship to module topic) and SE were compared between modules.
Analysis: Differences in IMMS score and SE were compared between modules using Analysis of Variance. The proportion of IMMS scores ≥3.5 (defined as motivating) and the proportion of goals that were congruent to the module were compared using Chi-Square analysis. Differences between goal congruence and SE and differences in stage of change (SOC), IMMS score, and SE were assessed.
Results: Average IMMS total score was ≥3.5 for each module, with no difference in IMMS score between modules. The majority of participants had an IMMS score ≥3.5. The majority of goals were congruent to the module that was viewed and participants were moderately to mostly confident in meeting their goal.
Conclusion: The modules were motivating to participants and they were able to establish a goal that was congruent to the module that they viewed.
Key Words: formative evaluation, green eating, IMMS, motivational value, self-efficacy.
Shores, Victorine, "COLLEGE STUDENTS PERCEPTIONS OF ENVIRONMENTALLY CONSCIOUS EATING BEHAVIORS: A FORMATIVE EVALUATION" (2014). Open Access Master's Theses. Paper 328.