Monetizing mobile factors involved in development of mobile commerce: Korea, China, Japan

Mark Michael Lennon, University of Rhode Island

Abstract

The problem of business model development and adaptation is endemic to new technologies. This problem is particularly acute when implemented in cross-cultural settings. This dissertation examines the development of business models in the emerging field of mobile commerce in Korea, China, and Japan. Factors that have been involved in this development are examined. A series of propositions are developed. Directions for future research are given. ^

Subject Area

Business Administration, Management|Mass Communications

Recommended Citation

Mark Michael Lennon, "Monetizing mobile factors involved in development of mobile commerce: Korea, China, Japan" (2008). Dissertations and Master's Theses (Campus Access). Paper AAI3346851.
http://digitalcommons.uri.edu/dissertations/AAI3346851

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